Improving Keyword Match for Semantic Search
نویسندگان
چکیده
منابع مشابه
Keyword Management Costs and "Broad Match" in Sponsored Search Advertising
In sponsored search advertising, advertisers choose the keywords to bid on, decide how much to bid on them, customize the ads for the chosen keywords by geographic region, time of day and season, and then measure and manage campaign effectiveness. We call the costs that arise from such activities keyword management costs. To reduce these costs and increase advertisers’ participation in keyword ...
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Nowadays data is disseminated in a number of different sources, from databases systems to the Web, from a traditional structured organization (relational) to a semi-structured (XML), up to the unstructured ones (text in Web documents). Although availability of data is constantly increasing, one principal difficulty users have to face is to find and retrieve the information they are looking for....
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Semantic search promises to provide more accurate result than present-day keyword search. However, progress with semantic search has been delayed due to the complexity of its query languages. In this paper, we explore a novel approach of adapting keywords to querying the semantic web: the approach automatically translates keyword queries into formal logic queries so that end users can use famil...
متن کاملCross-Language Hybrid Keyword and Semantic Search
The growth of multilingual web content and increasing internationalization portends the need for cross-language information retrieval. As a solution to this problem for narrow-domain, data-rich web content, we offer ML-HyKSS: MultiLingual Hybrid Keyword and Semantic Search. The key component of ML-HyKSS is a collection of linguistically grounded conceptual-model instances called extraction onto...
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Enabling non-experts to publish structured or semantic data on the web is an important achievement of the social web and one of the primary goals of the social semantic web. Making this data easily accessible in turn has received only little attention. Querying in semantic wikis typically uses full text search for the textual content and a web query language for the annotations. This has two sh...
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ژورنال
عنوان ژورنال: IEICE Transactions on Information and Systems
سال: 2011
ISSN: 0916-8532,1745-1361
DOI: 10.1587/transinf.e94.d.375